The United Kingdom’s Advertising Standards Authority (ASA) is happy to announce a substantial reduction in the volume of wagering advertisements viewed by minors. From 2010 onward, there has been a 40% decline, signifying that youngsters are encountering considerably fewer betting promotions on their devices. This is a component of a broader pattern, with alcoholic beverage advertisements decreasing by 80% and unhealthy food advertisements diminishing by 67% over comparable timeframes. The ASA postulates that this is attributable to a blend of more stringent advertising regulations and the evolving methods through which young individuals engage with media. Nevertheless, the ASA is not becoming complacent. The entity is dedicated to remaining at the forefront by observing online advertising patterns and initiating projects such as the “Exposure Report” and “100 Children Report” to guarantee that children are shielded from unsuitable material across all mediums.
Some time ago, the United Kingdom’s advertising regulatory body, the Advertising Standards Authority, sustained a judgment against a wagering firm named Festival Free Bets. The company ran afoul of regulations for an advertisement that showcased a social media personality, Astrid Wett. Apparently, she was younger than 25 years old then, a violation of their guidelines concerning gambling promotions.
