The Broadway League is deeply concerned about the numerous theater productions closing, with a staggering sixteen shows scheduled to end their runs in the upcoming eight weeks. They are practically pleading for a gambling establishment to be established in Times Square, suggesting it would be a saving grace for the struggling theater district. They contend that the area has faced significant challenges following the pandemic, and this recently announced Caesar’s Palace development could be the key to revitalizing tourism and maintaining Times Square’s status as a premier entertainment destination. They are heavily emphasizing the potential economic advantages and employment opportunities the casino would generate for the city.
The theatrical organization representing Broadway productions has expressed its endorsement of the planned Caesars Palace development in Times Square, highlighting its capacity to significantly enhance the Theater District. They estimate that the gaming establishment, a joint venture between SL Green, Caesars Entertainment, and Roc Nation, could attract upwards of 412,000 additional theatergoers each year. This surge in attendance is also projected to produce over $65 million in fresh income for Broadway and neighboring establishments.
The organization stressed that the project’s blueprint has consistently prioritized benefiting Broadway and the broader Times Square vicinity. They contend that the casino will function as a draw, enticing both out-of-town visitors and local residents to the area’s lodging, dining, and entertainment options, further stimulating the local economic landscape.