## Ballys Inks Sports Wagering Pact with the NBA – Marketing – iGB
Gaming establishment operator Bally’s has secured a second agreement with a significant US sporting organization in as many weeks, joining forces with the National Basketball Association (NBA).
**Bally’s Signs Sports Betting Deal with the NBA**
The multi-year accord will designate Bally’s as an authorized sports wagering operator for the NBA.
Bally’s will acquire access to official league data, along with the permission to utilize official NBA emblems and branding within its online sports betting collection.
The two entities will also collaborate to implement safeguards aimed at protecting the integrity of NBA contests.
“Teaming up with the NBA presents a fantastic opportunity for Bally’s that will bolster our ongoing progress with professional sports leagues,” remarked George Papanier, President and Chief Executive Officer of Bally’s.
Read the complete account on iGB North America.
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