Superbet has broadened its collaboration with Pragmatic Play to provide the game developer’s live casino offerings in Romania.
The agreement grants Superbet access to Pragmatic Play’s live casino content, including game show products like Sweet Bonanza CandyLand and Snakes & Ladders Live.
Pragmatic Play will also furnish customizable branded roulette, along with three blackjack tables. These are in addition to the supplier’s slot machines and bingo products, which are already live with the operator.
This expansion follows Superbet’s acquisition of online operators Napoleon Sports & Casino and Lucky Days earlier this month.
Pragmatic Play has recently established similar content agreements with Apuestas Royal in Latin America and Peppermill Casino in Belgium.
“We have experienced great success with our partnership with Superbet,” stated Pragmatic Play Chief Operating Officer Irina Cornides. “We are enthusiastic about adding some of our top-tier live casino content to the platform.”
Cornides further remarked: “Players in Romania continue to embrace Pragmatic Play games. We are delighted to introduce branded roulette and blackjack tables, specifically tailored for Superbet and its players to relish.”
Nicholas Yu, the head of Superbet’s gaming and live casino operations, stated that Pragmatic Play games are “truly enjoyable to play” and have resulted in excellent player engagement. He expressed, “We anticipate witnessing the same level of success as we broaden our collaboration.”
Superbet implemented several management adjustments last month, including the appointment of Stephen Parry as the Chief Operating Officer.
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